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Posts by author

Nate Vickery

24 posts
Nate Vickery is a marketing consultant and author mostly engaged in researching the latest marketing technology trends and practices applicable to startups and SMBs. He is also the editor at Bizzmark Blog and an author on The Next Web.

6 Surefire Ways to Ensure Long-Term Viability of Your Startup

  • Nate Vickery
  • Jun 16, 2021
Almost every startup is permeated with a certain level of ambivalence and uncertainty. When you are just starting out your project, the feeling of sheer and raw potential is immense,…
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  • 5 min

The Benefits of Personalization for SEO

  • Nate Vickery
  • Apr 26, 2021
We often hear about the importance of personalization in digital marketing. However, have you ever thought about its impact on your SEO strategy? Personalized marketing increases user experiences and, therefore,…
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  • 4 min

Your First Year of Digital Marketing: How to Combine SEO and PPC

  • Nate Vickery
  • Feb 18, 2021
Investing in SEO and PPC for the first time can be overwhelming. To boost your website’s performance in both organic and paid search, focus on essentials. Here are a few…
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  • 4 min

Top Ways to Ensure Startup Growth and Success with Digitalization

  • Nate Vickery
  • Dec 23, 2020
The digital revolution has greatly altered the way we perceive our work, run our companies, and approach business as a whole. There is no denying that technology plays a vital…
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  • 4 min

Communicating and Collaborating: 5 Strategies for Remote Team Success

  • Nate Vickery
  • Nov 30, 2020
Remote work has become the norm in the post-COVID world. Whether you have been forced to adopt a remote work model across the board or if you’ve sent a portion…
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  • 4 min

Why Customer Retention Is Essential to Your Brand’s Success

  • Nate Vickery
  • Oct 19, 2020
As a startup owner, you often hear that attracting new customers is critical for your success. However, what happens once you create a killer digital marketing campaign and start generating…
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  • 6 min

How to Ensure Positive Cash Flow For Your Small Business

  • Nate Vickery
  • Apr 17, 2020
It’s not uncommon for every small business to struggle financially at one point or another. Financial troubles tend to happen, especially to new businesses on the market that aren’t experienced…
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  • 4 min

How Can Startups Use Social Proof to Boost Sales Performance?

  • Nate Vickery
  • Feb 28, 2020
If you walk into a store and spot a group of people eagerly picking up one particular wrap skirt from the shelves, you’ll likely feel intrigued enough to at least…
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  • 4 min

How DevOps Can Help Go to Market More Quickly

  • Nate Vickery
  • Jan 28, 2020
Look at almost any modern-day business, and you’ll likely notice an in-house team of developers eagerly working on yet another tight deadline to deliver something extraordinary for their customers. Be…
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  • 5 min

How Can Design Influence Startup Brand Identity?

  • Nate Vickery
  • Nov 6, 2019
Why do we recognize brands like BMW, IMB, Starbucks, or Amazon? Because they work hard on building and cultivating a strong, memorable, and trustworthy brand identity. Small businesses and startups,…
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  • 4 min

5 Ways Startups Can be Frugal When Investing in Business Tech

  • Nate Vickery
  • Oct 22, 2019
In a rapidly evolving modern business world, no new venture can exist without technology. When you’re on the verge of launching your startup, the idea of investing in business tech…
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  • 4 min

4 Business Intelligence Trends to Look Out For in 2020

  • Nate Vickery
  • Aug 13, 2019
Over the course of several innovative years, the way we do business has changed drastically. We’ve said our goodbyes to manually imported data, to flash drives for exchanging that data,…
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  • 4 min

Smart Investment Strategies For Fast-Growing Startups

  • Nate Vickery
  • Jul 18, 2019
It’s no secret that some startup businesses have it easier than others. The main reason is that some business ideas fit better on the market so that growth comes naturally…
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  • 4 min

Things to Know Before Opening a Saas Business

  • Nate Vickery
  • Jun 21, 2019
Starting your own Software as a Service company can be a great business opportunity, as this type of business model still gains traction in the business world. Affordable prices this…
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  • 4 min

Thinking of Developing Your Own App? This is What You Should Know

  • Nate Vickery
  • May 23, 2019
Nowadays, mobile devices have become an integral aspect of our everyday lives. As a matter of fact, there are around 5 billion smartphone users in the world today. The main…
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  • 4 min

What Can Startups Learn From Industry Giants?

  • Nate Vickery
  • Apr 8, 2019
If you take a look at the current makeup of any market, you’ll notice that novice businesses are all the rage, with more companies trying to find their spot under…

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